brand revamp
We consulted for a small business called, Infinity Love, based in Cali, Colombia. The woman-owned company provides bespoke gifts, gift deliveries and personalized breakfasts throughout the city.
Our goal? Make her catalog clear and concise to boost sales.
consulting
The brand catalog is arguably the most important part of her business, so we had to make sure we understood her needs.
After several meetings and receiving the content, we were able to analyze the material and recommended a new logo, new intake forms, a new catalog design and a business analysis.
kid’s menu
In order to expand her clientele, we made sure we understood her market, her existing clients and her offers.
We noticed there was a gap in pricing and adjusted the menu to include bundles, gifts, and toys with the personalized breakfast and lunch offers.
main catalog
After separating the kids’ menu, we found an easier approach to group her offers.
By separating bundles by occasion, she was able to clarify her products and services as well as adjust her pricing to fit a very competitive market.